advo.ctrl is a legal consultancy specializing in cross-border legal services in Germany and Poland. Their previous website was riddled with bugs, had poor navigation, and failed to reflect their modern approach to legal services.

Together with 0-0-0, who guided the creative direction, we rebuilt the website from the ground up. The result? A sleek, functional platform that represents their cross-border expertise while delivering a seamless client experience.

Introduction

advo.ctrl needed a website overhaul to resolve technical frustrations and align its online presence with its professional brand. The goal was to:

• Eliminate bugs and improve responsiveness.

• Create a user journey that drives potential clients to book meetings.

• Develop a visually engaging design that reflects their modern and professional approach.

The Problem

The old website was a source of frustration for both advo.ctrl and its clients. Key issues included:

• Technical Problems: Bugs and a lack of responsiveness across devices.

• Poor Navigation: A clunky layout that made it hard for users to find information.

• Outdated Design: The visual elements didn’t capture the firm’s modern, client-focused approach.

The Solution

We worked with 0-0-0 to create a fresh, functional website that prioritized both aesthetics and usability. Here’s what we delivered:

1. New Landing Page:

• Introduced 3D models representing Germany and Poland, immediately communicating advo.ctrl’s cross-border expertise.

  
  

  2. Services Section:

• Clearly outlined the firm’s legal services, making it simple for clients to understand how advo.ctrl could help.

3. Customer Journey Process:

• Designed a round scroll navigation that visually walks users through the client journey, ending with an easy-to-book meeting link.

4. Horizontal Expert Gallery:

• Built a horizontal scroll feature to showcase the firm’s team, emphasizing their expertise in an engaging way.

5. Blog Section:

• Added a dedicated blog to share legal insights and updates, boosting SEO and client engagement.

6. Modern Design Elements:

• Used dark blue tones, frosted glass accents, and sleek typography to create a professional yet modern aesthetic.

The Results

• Bug-Free and Responsive Site: The website now works flawlessly across devices, resolving technical issues.

• Streamlined User Journey: A visually engaging path guides clients from discovery to booking a meeting with ease.

• Improved Engagement: The modern design reflects professionalism and cross-border expertise, leaving a lasting impression on users.